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Console Wars

SEGA, a fledgling arcade company, assembled a team of misfits in 1990 to take on Nintendo, the world's largest video game company. It was a once-in-a-lifetime, no-holds-barred war that pitted brother against brother, children against adults, Sonic against Mario, and uniquely American capitalism against centuries of Japanese tradition. For the first time, the men and women who fought on the front lines for Sega and Nintendo speak openly about the battle that defined a generation.

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